The emergence of Artificial Intelligence has changed the world dramatically by allowing people to develop and materialize their ideas quickly and efficiently. AI is also rapidly taking over various industries with its updated data for software engineering and gaming. Still, people believe that there will be a field that AI can never handle - creativity - which requires intelligence and imagination from the human mind. However, the astounding development of AI has allowed the system to interfere with the creative market, especially in the art industry. Nowadays, AI can create an art piece with its technology, a piece that cannot be made with traditional art forms, making the output unique and optimal. Other than generating artwork, it is also used to maintain AI-powered art platforms and create foundations for more galleries and art institutions. Therefore, its numerous uses have contributed to the art market’s economic growth.

AI artworks are used by various companies and even allows customers or users to generate their piece of art. Google developed an application called ‘Deep Dream Generator’ in 2014, allowing its users to use their images and convert them into digital paintings. It is one of the most famous art generators in the market and has a diverse range of customers even to this day. Nvidia Canvas was shown to the world by Nvidia in 2021, which turned people’s scribbles into personalized, marvelous paintings. Therefore, as AI technology continues to develop day by day, consumers are in awe of the wonders AI can do by creating masterpieces ever so simply and quickly. Additionally, AI-generated artwork has been consumed by customers as it is extremely faster and cheaper to request paintings from a computer rather than an artist.

Along with positive responses from its consumers, AI continues to have a significant impact on the economic growth of the art industry in different areas. AI-generated artwork is widening the variety of options for illustrations that people can consume. Accordingly, sales of paintings are increasing and even attracting a new audience to purchase their work. AI technology is also used in art industries’ platforms by making a station that allows buyers and sellers of artwork to meet and proceed with their transactions. It creates an environment that eases access to artwork for the public and ultimately connects people together. Galleries and art institutions are being increased in size and number with the use of the technology as well. AI-powered virtual tours allow visitors to experience paintings and artwork in unique ways. It also allows them to have easier access to art exhibitions as virtual tours are even available online with any electronic device. AI is influencing the art industry to expand its scale, which accordingly increases the capital flowing into the market as well. New job opportunities are also opening up for employers and employees. Art directors, curators, and artists now have a wider range of ideas to work from. Employees will also be willing to employ experts in engineering and data in order to continue innovating the technology.

As the involvement of AI technology in the art market continues to increase, it is hard to estimate how far AI will be able to mimic human activities and create outputs that will awe the audience. However, it is still important to note the dangers of AI technology in art. As more platforms that focus on the creation of AI artworks increase, users across platforms began to be concerned of the potential ‘stealing of art’ done by the AI programs in order to generate art pieces. Since AI uses the collective database, as it is unable to generate complete art pieces from square one, the system has to go over the database and potentially copy existing artworks, taking factors such as the artstyle, general art position, and simple recoloring. However, if this factor is put into consideration, and artwork powered by AI technology is worked properly without abuse, there are endless possibilities of the boundaries of Artificial Intelligence can reach. For this reason, the field of AI should be kept an eye on, as Artificial Intelligence is truly impacting the way of living in the present and in the future.